S Collins & Son – Branding | Website | Print | Signage

Cole AD were approached by this award-winning butcher to create an online shop to allow them to expand their business. With so many ideas bouncing around our Creative Dept, we opted to take the client further and rebrand the whole business from the ground up. We wanted online shoppers to have the same experience as visiting their amazing store, so Cole AD designed the whole process from ordering online through to delivery. Cole AD created a whole new world of marketing ideas that has seen sales soar for S Collins & Son.

Logo/Branding: designing a new logo & creating new corporate colours/range of fonts.

Website: creating a whole new e-commerce site which is directly linked to their till system. The client can manage the content themselves through their in-store till system and process orders in real time. The client can also manage their general content through the online CMS, including social media and e-newsletters.

Packaging: designing a range of bag/box/grease-proof paper packaging for in-store and home delivery.

Print material: creating a range of support materials from info flyers for home delivery, letterheads, business cards and loyalty cards.

Signage/livery: the shop had a makeover with new external signage, hanging cards and awnings. The delivery vans were also redesigned with new livery.

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